Question

Possible to fool Google Analytics ?

Asked by: ChilliSauce
Hi,

We looking at doing a deal with a large website based on unique visitors sent from a webpage they they are hosting on their website, to our website. The deal is worth quite a lot of money and we are planning on monitoring it via OUR google analytics account.

However, to make sure all is above board I would like to know how easy it would be (or if at all it is possible ) to fool our google analytics stats into reporting more referrals than there really are. We obviously don't want to get into a contract, where we could end up paying for spoofed visitors.

What I would like to know is
1/. Is it actually possible to fool analytics into reporting falsely high unique visitors from Webpage A to Site B (And if so how could they do it).

2/. What could we do to spot any potential abuse (IE is there an easy way to spot that these are spoofed visitors).

Many thanks for the advice.

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Asked On
2012-02-09 at 07:29:39ID27578860
Tags

analytics

,

google analytics

Topics

Internet Marketing

,

Web Development

,

Marketing

Participating Experts
2
Points
500
Comments
5

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