<div>
<div class="content wysiwyg-content">
I'm designing a page for an email marketing campaign. A separate company is going to produce and implement it and wants me to supply all images as gifs. I've worked on similar projects before and was able to use jpgs. Is there a reason why they would only want gifs? Thanks.
</div>
</div>


I'm designing a page for an email marketing campaign. A separate company is going to produce and implement it and wants me to supply all images as gifs. I've worked on similar projects before and was able to use jpgs. Is there a reason why they would only want gifs? Thanks.

format of images in email marketing

Internet marketing, or online marketing, refers to advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from Web sites or emails. Specialized areas of Internet marketing can also be broken down into more specialized areas such as Web marketing (, email marketing and social media marketing.