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02.21.2006 at 08:54AM PST, ID: 21745452
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simple question on banners

Asked by eamonroche in Internet Marketing

These should be very simple questions, but i am new to online marketing (ad rotators and banners etc):

In terms of the commercial aspect of Ads/Banners on a website......
Does the owner of the advertising space keep track of the number of banner impressions?
Then what about 'click throughs'......does the product vendor count this?

Where is the transparancy? How do we know that recorded data is genuine?


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[+][-]02.21.2006 at 09:08AM PST, ID: 16010483

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[+][-]02.22.2006 at 01:45AM PST, ID: 16017104

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Zone: Internet Marketing
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Solution Provided By: Protheus99
Participating Experts: 2
Solution Grade: A
 
 
[+][-]02.22.2006 at 03:31AM PST, ID: 16017664

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[+][-]02.22.2006 at 04:57AM PST, ID: 16018139

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