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Landing page not generating enough results, Please give suggestions ti omprove.
Hello All,
I am trying to generate leads and capture info on people who need Canadian Pardons and US Waivers. I have set up the page and kept the form very short.
This page is ONLY being advertised CPC in facebook for the past few days but my conversions suck. I am attaching a screenshot of my facebook advertising dashboard.
Funny thing is on the first day of launch (last saturday evening) , I got a lead out of every 5-6 clicks. Then it started to drop and today, I have 60 clicks so far and only 4 leads generated.
I need your suggestions on how to improve the overall scenario. The page is at www.pardonsonly.ca
Also on the first day, my CTR was 0.05, today is around 0.03, it kept dropping. I launched page ad 4 days ago.
fb-ads.jpg
I am trying to generate leads and capture info on people who need Canadian Pardons and US Waivers. I have set up the page and kept the form very short.
This page is ONLY being advertised CPC in facebook for the past few days but my conversions suck. I am attaching a screenshot of my facebook advertising dashboard.
Funny thing is on the first day of launch (last saturday evening) , I got a lead out of every 5-6 clicks. Then it started to drop and today, I have 60 clicks so far and only 4 leads generated.
I need your suggestions on how to improve the overall scenario. The page is at www.pardonsonly.ca
Also on the first day, my CTR was 0.05, today is around 0.03, it kept dropping. I launched page ad 4 days ago.
fb-ads.jpg
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Proper spelling will help your credibility. It should be "it's fast, easy & simple" (you left our the apostrophe).
The landing page looks good and so does the ad.
Keep in mind that some people will just click on your ad to see how it can be done, even though they might not need a pardon. Therefore your conversions might not be the best.
Make sure you think of sign ups per visit and not just purely how many conversions you're getting.
The landing page looks good and so does the ad.
Keep in mind that some people will just click on your ad to see how it can be done, even though they might not need a pardon. Therefore your conversions might not be the best.
Make sure you think of sign ups per visit and not just purely how many conversions you're getting.
that should help out some
ASKER
And yes it did increase the conversions drastically. I have attached a screenshot of the facebook Ad that I am using. I did not have problem with the CTR previously, my problem was conversions and after this changed I have noticed increase in the conversions.
So is there anything else any one of you would like to advise to further improve this?
Thank you.
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