Certification Prep Course

Strategic Planning Skills

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Course Syllabus(107 Lessons)

Course Description

This course will build your understanding of your business’s culture, operations, and market position. This understanding will facilitate the development of a strategic and competitive blueprint for the success of your business.

This course will prepare you for the strategic planning process by discussing parameters, stakeholders, and preliminary planning phases. You will learn how to establish a committee and gather operational data.

Next, you will learn how to initiate the strategic planning process by creating a vision statement, accessing internal and external environments, and performing SWOT Analysis.

You will then learn how to develop your strategic plan by setting goals and objectives, developing strategy, and drafting the strategic plan.

Lastly, you will learn how to execute the plan and establish a monitoring system.
This course is brought to you by Experts Exchange, in partnership with Career Academy, who is a PMI® Registered Education Provider (#4058).
PMI, Project Management Institute, Project Management Professional (PMP), PMP, Certified Associate in Project Management (CAPM), CAPM, PMI Agile Certified Practitioner (PMI-ACP), PMI-ACP, PMI Risk Management Professional (PMI-RMP), PMI-RMP, PMBOK, PgMP, PULSE OF THE PROFESSION, THE PMI TALENT TRIANGLE and The PMI REP Logo are registered marks of the Project Management Institute, Inc.

Course Details

2h 01m 37s


Shannyn Burch
In my 15 years in the sales industry, I have operated in a variety of roles. In addition to my experience as a sales manager and consultant, I have worked as a trainer, a training manager, and a senior trainer. I’m currently a learning manager and have been involved in many high-profile, large-scale projects, many of which were focused on new product launches.
Shannyn BurchSales Manager and Trainer

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