This year marks the 20th anniversary of Experts Exchange. Experts Exchange has been long known as a great question and answer website, but this reputation has been declining. At our peak, members were asking and solving over 35,000 questions per month. Along with great success comes competitors and outside threats to a business. This led to us making hard business decisions like adding a paywall and increasing membership prices. These decisions did not hold pace as the internet continued to grow and free information became more readily available. Experts Exchange has now lost its ground with lower traffic levels in Google that result in a current norm of about 5,600 questions per month.
Experts Exchange needs to change to become a relevant and growing company once again. With this in mind, we created a new mission statement:
“We connect you with people and information to solve problems, inspire learning and influence the future of technology”
The core of our business is helping people solve their problems. With this they begin to learn. We want to continue to build Experts Exchange into a place where people can learn and better influence the future of technology. What is unique about our site is that we have the power to impact people's lives and the world around us simply by providing them with a piece of knowledge. That’s what is rewarding and motivates us to be better.
Over the last 12 months, we have been working with a large goal in mind: Make question and answers free.
We recognize that question and answers, the core of our business and revenue, is not something that we can continue to charge for.
As a result, we have been preparing to fund the question and answer revenue side of our business by creating new products such as Live, Gigs, and Careers as well as the Vendor Product Suite. Our primary revenue shift to the Vendor Product Suite and advertising will allow us to remove the obstacles that have caused our business to decline (paywall, membership fees, etc.).
In addition, we are actively working on the following projects to support the site when we make questions and answers free:
We want to make sure that the experts get rewarded for participating on the site. The first issue we are addressing is authors abandoning their questions. This is likely to increase when they can ask questions for free. As a result, we are going to be introducing community verified solutions, where participants and community members can verify the solution to a question. Additionally, in 2017, we plan to implement a new point redemption process where points can earn more than a badge and t-shirt. Points will be redeemed for other items or donations to worldwide charities that Experts Exchange is a part of, such as The Water Project.
Our current game system served us well for many years, however it needs to be revamped to address current user’s needs and adapt to the re-aligned mission statement. The focus of our new gamification system, or more accurately our Human Centered Design approach, will be on actions that are meaningful to all participants. As you continue to contribute we hope to increase the number of smiling faces behind those monitors and decrease the frustration and “facepalms”.
Our profiles have become outdated and need to be improved to help represent members professionally.
To further enhance learning on Experts Exchange, we will be introducing Courses. Not only will this be another form of learning, course instructors can set the price of their course and earn money.
Live Hourly Rates
Allow members to set their hourly rate on Live so they can get paid for their experience level.
We are dedicated to making this company successful for another 20+ years. In order to do this we need to start making changes to stay relevant in the marketplace.
We have a lot of work ahead of us and we hope you will join us in our mission.