Photoshop + Digicam + AutoRotate

I'm using Photoshop 8 CS, and a digital camera with the Auto-Rotate option.  This means it will automatically rotate the orientation of images taken with the camera at 90 degrees so they appear "vertical".  I thought this was just in the camera lcd, but apparently it is attached to the image file also.  I transfer the files from my CF card to the PC via a usb card reader, so all this meta data is sure to be intact still.

The problem is with these images, photoshop is doing a rotation action as soon as the image loads.  I can see it in the progress bar as a seperate action after it reads the file. This means that viewing the file in IE, or the XP image viewer, the image appears horizontal.  When loading it in Photoshop, it does the initial rotation and appears vertical.  If I rotate the image in the XP image viewer so it is vertical there, it becomes horizontal in photoshop because the auto-rotation at load is still in effect.  

I just turned off this feature on the camera, so future images shoulgn't be effected.  But is there any way to disable this auto-rotation in photoshop on already existing images, or to remove this data from the file? It is really messing with my image files..  Also, it is nice to have the images auto-rotated in the lcd, but not attached permanently to the file...

Thanks for any insight.