My question is about locating a target market. We are ad avertizing agency and therefore target different audiences for different clients. We are always looking for the cheapest possible way to get to these targeted audiences.
Can you please help me find the best current way to specifically reach a targeted demographic.
for example the best cost efficnet way to advertize and reach teens
another for the best way to reach mothers
and so on.
We buy clicks for $.13 or $.14 each.
our CPM for paid impressions is around $1
what im looking for is the cheapest possibly way to get high clicks for the lowest cost. I will give points accordingly on how useful the information is, and if it saves me money I have no problem racking the points up.
A good place to start would be with Google's AdWords program (www.google.com/adwords). Basically, you write your ads, choose your target keywords (ie. the words an internet user looking for your product/services
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