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Is PR being transferred?

I just was declined a link from another website because they said that my reciprocal links program isn't transfering Google PR back to them.  The code is below.  In this example I am "website.com" and the site that declined the link is "mylinkpartner.com". Is that true that this code/javascript is not passing any PR back to them?

Thanks in advance!

David S.

<tr>
    <td class=bodytext bgcolor=#D0D0D0><b><a href='http://www.website.com/cgi-bin/hotlinks/out.cgi?id=150' onMouseOver="window.status = 'http://www.mylinkpartner.com'; return true;" onMouseOut="window.status = ' '; return true;" target='_blank'>My Link Partner</a></b> &nbsp;<img src=http://www.website.com/images/new.gif alt='New Link'>   </td>
    <td class=bodytext bgcolor=#D0D0D0 align=right valign=top>( <a href='http://www.website.com/links/150.shtml'>Details</a> )</td>
  </tr>
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d_springer
Asked:
d_springer
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1 Solution
 
humeniukCommented:
At best, SE's have difficulty with links like this (javascript, flash, etc.), but generally they'll ignore them altogether.  In its Webmaster Guidelines (www.google.com/webmasters/guidelines.html), Google makes the following recommendation for internal navigation: "Make a site with a clear hierarchy and text links. Every page should be reachable from at least one static text link."  The same applies to off-site links.  Search engine spiders go page to page following text links, so if they can't find "mylinkpartner.com" from "website.com/linkspage", the link is of no SE value to your partner.
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humeniukCommented:
Is it possible to post a URL to see this in action? It might lead to more comments.
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d_springerAuthor Commented:
humeniuk,

An example of one of the link pages can be found here:

http://www.sovereignfunding.com/links/18_Finance.shtml

Thanks for your help so far it is greatly appreciated!

David
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humeniukCommented:
Hi David,

Thanks for the URL.  Having taken a look, it seems like a simple text link would suffice.  I'm not a javascript expert by any means, so I'm wondering what the practical purpose of the javascript is in this case.  Perhaps you can explain?
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d_springerAuthor Commented:
It's a program I paid for so I don't have a clue why Javascript was used instead of a simple text link.
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humeniukCommented:
It looks like the intent is to count the outgoing clicks, which can be worthwhile, of course.  Going to this page - http://www.website.com/cgi-bin/hotlinks/out.cgi?id=150 - probably updates the database record for that particular link by adding one to the current total and then redirects to the link partner website.  However, as you were told, this link structure makes this irrelevant as an incoming link to search engines.

If you can live without counting the outgoing clicks, you can change this . . .

<a href='http://www.website.com/cgi-bin/hotlinks/out.cgi?id=150' onMouseOver="window.status = 'http://www.mylinkpartner.com'; return true;" onMouseOut="window.status = ' '; return true;" target='_blank'>My Link Partner</a>

. . . to this . . .

<a href='http://www.mylinkpartner.com' target='_blank'>My Link Partner</a>
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