different pricing model

Posted on 2005-04-15
Last Modified: 2010-04-27

if i optimize my clients site , LE submissions and dont charge them for anything  but ONLY for the clicks they get via Engines (ofcourse less than what they pay for same engine fo ppc). so what harm u see in that ? I know that SERPS are not reliable but our production cost is very low and very are ready for it . so what potenial adv / disadv u see in this model?
Question by:mcse20002000
    1 Comment
    LVL 24

    Accepted Solution

    mcse20002000 -

    >so what potenial adv / disadv u see in this model?

    If you are charging just under the average PPC and it's high, and there are lots of them, and 'production cost is very low' then from your side the model could work very well.

    As a client I might even go for it if the reports you showed me included a comparison between PPC ROI and organic ROI.

    In fact maybe this is an idea for modifying your model.  You can adjust the charge/click so the ROI is always going to be better which enables you to  "Guarantee the client a better ROI" a good selling point!

    - duz

    PS Let me know how it works out please.

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