How do some sites have a "subnav" below their results in google?

Hello,

Some sites on Google come up with a subnav below them. That is, right below the description text there may be 4 other links like "go here" "go there" "check this out" "look here". For instance if you do a google search for Boston, the top link boston.com has 4 sub links under it:
http://www.google.com/search?hs=yCG&hl=en&lr=&safe=off&client=firefox-a&rls=org.mozilla%3Aen-US%3Aofficial&q=boston&btnG=Search

Does anyone know how to optimize a page to employ this google functionality?

Edeneye
EdeneyeAsked:
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fiboConnect With a Mentor Commented:
To get these extra links, you have "nothing" to do... except being the top listee of the query and having some pages!
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ShaneJonesCommented:
Matt cutts Google engineer tells you all about it here

http://www.mattcutts.com/blog/ui-fun-better-snippets/

ShaneJones
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EdeneyeAuthor Commented:
So in reading that, it would seem best if the anchor text (for the snippets) linked to the same page across all thousand plus pages, right? That is, the URL in the link would stay the same?

Do you agree?
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coreybryantCommented:
It is possible, but it is an algorithm that Google created in which a lot of people are not privvy to.

I do not have mine that way though.

-Corey
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