i designed a series of menus for a restaurant i'm doing some part-time work for. I'm comfortable in Photoshop, so put the initial designs together in that - now am recreating in Illustrator to render vector text and shapes.
I got proofs back from the printer today, printed off on a 'digi press' (?!?!) - the body text on all menus is black, and looks crisp and clear (sizes range from 10pt to 16pt). However, the header text (in red, same font though as the black content) has a slight blur to it. Against a dark section, where red text is laid against a very dark chocolate brown, the header text looks even worse.
Is it my understanding that the 'digi press' converts all to pixel info? surely printing the menus off on a normal printing press would yield far clearer results?
any other suggestions?