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software development visibility study !

speedbit used Ask the Experts™
Hi Experts,
my boss asked me to make a visibility study for a new project concerned with developing a web site
which sells small softwares , some of them free and other is commercial.

i need your help to find a good Templates ( Excel , word ,  ... ) used to make visibility study for this type of Projects.

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oh execusme i mean feasibility study.. not visibility study! :D

where are answers? there is  500 points here guys ;)
Take a look at some examples of a feasibility study:
- Free and open source software (http://www.isd.mel.nist.gov/projects/rtlinux/swedish-open-source.pdf)
- Website feasibility study (http://www.nat.org.uk/document/104)

and a template (http://cio.doe.gov/ITReform/sqse/download/feas.doc).