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Selecting Demographic Questions

Hi all,

I am working on a new magazine for my subscribers that is focused around memory, personal development and maths improvement.

I have put together some questions in order for me to get a better understanding about my subscribers demographics, and have created some 20 questions which I hope give me a good indication as to what my subscribers are interseted in, along with some additional information. In all, the information I obtain will enable me to offer some statistics to my potential advertisers to my magazine.

I would be very interested to know what your thoughts are on these questions, and as to whether they would be better off changing or adding some extra questions to the mix.

If you have some further questions you feel may help better server my potential advertisers then let me know.

The link to the survey: http://memorymentor.com/surveys/public/survey.php?name=Magazine_Demographic_copy7


Thanks in advance,

Kevin
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WaterStreet
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What Is Your Sex?

No!  You want to know gender, unless you really want to know about "sex."

"What is your gender?"


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lazydaisy216
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Thanks LazyDaisy216 for the thorugh answer.
I like the idea of the story - makes it more fluid I guess.
I'm glad that helped...let me know if you need any more follow up on things!
Thanks for the help... Am rethinking the question structure now, as well as the "story" aspect - makes sense.