displays  instead of £

Simply changing your font may fix the issue but you should also look into the encoding that you're using. You might be using an encoding that does not support the £ symbol.

Ton of info here: http://unicode.org/

In your page you want it to show:   £
That is the HTML code for the character you have there.
All you need to know is right here
http://www.ascii.cl/htmlcodes.htm

Good Luck
Carrzkiss

It is a character set transalation error.

Do a sp_help <table name> on the table name with that has £ and look for the collation on your column.   Your web server and pages need to be running that same character set on the codepage registry key
HKEY_LOCAL_MACHINE/System/CurrentControlSet/Control/Nls/Codepage

Grant,

this is perhaps a better link for you:

http://www.fileformat.info/info/unicode/char/00a3/index.htm

(all about the sterling pound character in the unicode set)

grantballantyne,
This needs to be finalized.
If the information that I gave here helps you please Except as Answer.
Or one of the others....

Carrzkiss

grantballantyne
Please come in and finalize this one.
Tomorrow will make a month that you opened this question.
We all made our comments on the same day.
Please except one of more of the above comments as your answer.

And considering that I provided the HTML code for fixing your issue.
It should be easy to figure out and fix.

Please finalize
Carrzkiss

glad that I could help.
Always remember that the characters that you see, is not always what they are.

Have a good one.
Carrzkiss