I work for a company that makes BI type software that runs over ERP systems such as Oracle e-business and JDE. It produces reports on the efficiency of companies finance processes, manufacturing processes etc. Clients are typically middle sized companies (500-1000 people).
We've just launched a new website (www.insightsoftware.com
) and have been thinking about ways to attract traffic from existing and possibly new customers. We have thought about offering giveaways / freebies of some form.
Do you have experience of offering freebies on websites.
Anyone have any useful insight into the kind of things that work most effectively?
Our primary goal is to attract traffic from people who could be interested in buying our software.