Sharepoint WSS 3.0: Alerts grab text from wrong column in custom list

I have alerts on set up for a custom list. However when an alert email is sent, the text of the alert is from the text of the custom list's 1st column. I would like to have the alarm grab the text from the 4th column. Can this be done?

Thanks in advance!
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Not OOTB, you may have to create custom Alert templates or workflows to show custom column information.

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julioc1982Author Commented:
It would help, if there were references on how to create alert templates and workflows.
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