I’m a web designer and I’m developing a small php/mysql CMS for my clients and maybe to market it online as well. I’m designing the UI and functionality and having PHP experts build the scripts behind it.
We’re nearly finished, but I want to also add the ability for clients to be able to create newsletter templates, and Newsletters off these templates in the CMS, and then send out Newsletters as well and build in throttling adjustment etc so as to not upset hosts.
But some research on building your own Newsletters is suggesting it may not be a good idea to have Newsletter functionality at all, because if a client ACCIDENTLY creates a template using some of the tricks spammers use, inadvertantly, then they could get their whole domain name blacklisted after sending out a newsletter.
Link to one article here :
But I would really like the Newsletter functionality if I can set it up so as to not cause these problems.
So has anybody had any experience with this and do you think it is possible to integrate Newsletter functionality so it won’t cause any problems safely?