Tracking Adwords Conversions in Analytics

Posted on 2010-11-25
Medium Priority
Last Modified: 2013-11-18
Hello experts,
Is there anyway i can see Adwords conversions in the Analytics interface.I see that Analytics has an Adwords link in the left column but i don't see a column for Conversions there?
Did anyone find it?
Question by:azimuth28
LVL 23

Accepted Solution

Tony McCreath earned 2000 total points
ID: 34215763
Not sure if you already have things set-up:

In AdWords go to the Reporting & Tools->Google Analytics menu option. You will be given instructions on how to create the link to Analytics.

To get AdWords conversion tracking up and running you need to add conversion code. Instructions are in the Reporting & Tools->Conversions section.

I thin then in Analytics the Revenue column in Campaigns or Keywords relates to the conversions triggered. So if you make each conversion $1 then the dollar value would be the conversions.

You could also set-up Analytics Goals for the same events so you can track via those goals.

Author Closing Comment

ID: 34251655

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