Welcome to Experts Exchange

Add your voice to the tech community where 5M+ people, just like you, are talking about what matters.

  • Help others & share knowledge
  • Earn cash & points
  • Learn & ask questions
Solved

How to improve SEO?

Posted on 2011-02-28
8
333 Views
Last Modified: 2013-11-19
Hi, using vs2008, asp.net 3.5
On our web site user can search for physicians with name, location, department....
I know that displaying each physician with its own url and web page and display his/her name first in the browser title would help.  Is there anything else i can do to increase SEO for our physicians?  thanks.
0
Comment
Question by:lapucca
  • 4
  • 4
8 Comments
 
LVL 6

Expert Comment

by:Darren Sharples
ID: 35002457
so the main search terms are the physicians names?

if so, you will want there names in the meta keywords, meta titles etc. make sure the names are the first thing typed on their respective page in big bold letters (like a title heading) and not as an image but text that can be read by google.  Also but their names in the naming convention of the url and mention their name a few times on the page (first line would be good too of the first paragraph)
0
 
LVL 6

Expert Comment

by:Darren Sharples
ID: 35002475
put a pic of the physician on the page as well (tagged with their name).  Also link to their pages in the site map and other places on your site with their names as the anchor text
0
 

Author Comment

by:lapucca
ID: 35002549
Hi, thank you for these wonderful tips.  User can search by First, last name, Gender, Department(like dermatology, ontology....), language.  Do I add in department name if user search for certain type of doctor too?  
0
Free Tool: Path Explorer

An intuitive utility to help find the CSS path to UI elements on a webpage. These paths are used frequently in a variety of front-end development and QA automation tasks.

One of a set of tools we're offering as a way of saying thank you for being a part of the community.

 
LVL 6

Expert Comment

by:Darren Sharples
ID: 35002593
are they searching within the website or on google? if they are searching from within the website then yes.  otherwise, searching "dermatology department doctor" in google wont cut it.  you will probably need to seo the name of the hospital too in the hope that users will search similar things to "dermatology doctor xxxxxx hospital" or similar.

Can i see this website?
0
 

Author Comment

by:lapucca
ID: 35002924
I'm writing the search against our sql database. The search now is only a textbox with a GO button.  I can direct you to the web site but it's nothing like what I'm going to develop.   So, in this case, how can I improve the SEO?  Thanks.
0
 

Author Comment

by:lapucca
ID: 35003060
So, should I put in the browser tilte something like, Oncology - Firtname LastName-ourTitle to help with SEO?  thank you.
0
 
LVL 6

Accepted Solution

by:
Darren Sharples earned 500 total points
ID: 35012451
If you are only looking to make your site searchable from within your site (people who are already at your site will then search for physicians) then this is completly different to SEO.  SEO is search engine optimisation which is basically making your website optimized for search engines like google to have the best change of getting a prominant position within the search results.  

It will do no harm naming your browser titles complete either way but if you do want to optimize for search engine searches then put your primary search words first (dr, firstname, surname, specialty).

0
 

Author Closing Comment

by:lapucca
ID: 35013013
I need to improve SEO in the sense of the internet search results.  Thank ;you.
0

Featured Post

Free Tool: Postgres Monitoring System

A PHP and Perl based system to collect and display usage statistics from PostgreSQL databases.

One of a set of tools we are providing to everyone as a way of saying thank you for being a part of the community.

Question has a verified solution.

If you are experiencing a similar issue, please ask a related question

Read about how to choose the best possible content marketing agency to suit your needs. Content marketing has become an integral part of running a successful tech business, so it is wise to be informed.
Marketing can be an uncomfortable undertaking, especially if your material is technology based. Luckily, we’ve compiled some simple and (relatively) painless tips to put an end to your trepidation and start your path to success.
Use Wufoo, an online form creation tool, to make powerful forms. Learn how to selectively show certain fields based on user input using rules to gather relevant information and data from your forms. The rules feature provides you with an opportunity…
Use Wufoo, an online form creation tool, to make powerful forms. Learn how to choose which pages of your form are visible to your users based on their inputs. The page rules feature provides you with an opportunity to create if:then statements for y…

856 members asked questions and received personalized solutions in the past 7 days.

Join the community of 500,000 technology professionals and ask your questions.

Join & Ask a Question