Is there any way to create an icon linked to a website that can be dowloaded to someone's mobile device. This would be something short of an actual mobile app but more than just opening a browser on your phone and typing in the url.
Related question: how hard is it to convert a mobile-friendly web site into a mobile app? Open www.etraxc.com
on your browser and your mobile device. It reads the device and redirects accordingly. How hard would it be to turn that into an app?