Still celebrating National IT Professionals Day with 3 months of free Premium Membership. Use Code ITDAY17

x
?
Solved

Use Google Analytics to Track Buyers Based on Referral Source

Posted on 2011-09-08
6
Medium Priority
?
817 Views
Last Modified: 2013-12-07
Analytics is setup and working on my site. I want to setup events (or some other tracking) so I can measure the number of buyers that come from my referral sources.

For example, if I get 80 clicks from www.othersite.net, how many of those "clickers" actually go on to buy something?

I think I can do this with custom variables and events, but having a little trouble wrapping my head around it.

How do I do this?
0
Comment
Question by:DrDamnit
[X]
Welcome to Experts Exchange

Add your voice to the tech community where 5M+ people just like you are talking about what matters.

  • Help others & share knowledge
  • Earn cash & points
  • Learn & ask questions
  • 4
  • 2
6 Comments
 
LVL 12

Expert Comment

by:jhoekman
ID: 36503906
Have you enabled your site as an 'eCommerce' site in your settings?  

If so, you should be able to access that by clicking the 'eCommerce' tab on your Traffic Sources report.
0
 
LVL 32

Author Comment

by:DrDamnit
ID: 36504388
hoek! Mr. Awesome himself.

[DrDamnit Bows in Observance of jhoekman's skills]

No, we hadn't.... reading the docs on that now...
0
 
LVL 12

Accepted Solution

by:
jhoekman earned 2000 total points
ID: 36504440
Great!  Once you get that enabled, you will find this tab on your Inbound Traffic reports.  

Click on that and you'll be able to associate sales, transactions, etc to your traffic channels.

Also, you'll be able to use that tab on nearly all your other metrics to see how they relate to eCommerce transactions.

You CAN also set up goals, if you like, but IMHO, enabling eCommerce should do the trick.

Let me know if that works, my friend!
eCommerce-Tab.JPG
0
Moving data to the cloud? Find out if you’re ready

Before moving to the cloud, it is important to carefully define your db needs, plan for the migration & understand prod. environment. This wp explains how to define what you need from a cloud provider, plan for the migration & what putting a cloud solution into practice entails.

 
LVL 12

Expert Comment

by:jhoekman
ID: 36504452
And seriously, YOU'RE bowing to me?  Now, THATS a laugh!  We may have just discovered one of two or three things that I might know that you don't.  

It is I who am humbled and happy to help!  :)
0
 
LVL 32

Author Closing Comment

by:DrDamnit
ID: 36504885
You DA MAN!

That's exactly what I was after. Going to use this data to cross reference the stuff we have stacked in InfusionSoft, and it should give me some serious rocket science.
0
 
LVL 12

Expert Comment

by:jhoekman
ID: 36504911
Yup!  Once you have your GA set up correctly, the rocket science level analysis can commence!  

Glad to have helped, my man!
0

Featured Post

Concerto's Cloud Advisory Services

Want to avoid the missteps to gaining all the benefits of the cloud? Learn more about the different assessment options from our Cloud Advisory team.

Question has a verified solution.

If you are experiencing a similar issue, please ask a related question

We aren’t perfect, just like everyone else.  Check out the email errors our community caught and learn the top errors every email marketer should avoid.
In today's business world, data is more important than ever for informing marketing campaigns. Accessing and using data, however, may not come naturally to some creative marketing professionals. Here are four tips for adapting to wield data for insi…
This video teaches users how to migrate an existing Wordpress website to a new domain.
This tutorial will teach you the core code needed to finalize the addition of a watermark to your image. The viewer will use a small PHP class to learn and create a watermark.
Suggested Courses

688 members asked questions and received personalized solutions in the past 7 days.

Join the community of 500,000 technology professionals and ask your questions.

Join & Ask a Question