troubleshooting Question

Can I assume Google adwords works this way for specific keywords and other countries?

Avatar of MyersA
MyersA asked on
Internet Marketing
13 Comments1 Solution477 ViewsLast Modified:
I tried to explain this to the adwords rep, but he didn't seem to understand.

I'm looking into advertising throug google adwords, but I still have some doubts as to how CPC bidding works.

Let's say I sell Pandigital tablets in Uruguay. Before I begin posting ads, I use the Google Adwords Ad Preview Tool to see how searches would look if I were in Uruguay.

So I go to the Google Adwords Ad Preview and select the proper parameters:
Language: Spanish
Location: Uruguay

Then I type keywords like ''PANDIGITAL'. I click on the 'Search; button, and I notice that the preview page is not displaying any adwords at all. It only displays the regular google results. I try it a few times, and the result is the same: no adwords anywhere.

My question is: Considering that a search of 'PANDIGITAL' within Uruguay (using domain) is not displaying any adwords, does it make sense that a very low default bid for a CPC will always display my ad?

In other words, if no adwords are displayed for that particular keyword in that particular country, then it means that nobody's fighting over ad space, which means that any bid will be a winning bid.

Is that how it works?

David H.H.Lee
Digital Marketing (Hospitality)

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