Trying to add two rows to existing table in SQL, but receiving conversion on Uniqueidentifier

I am trying to add two rows to an existing table in SQL Server Management Studio but receive this error:

"Conversion failed when converting from a character string to uniqueidentifier"

My assumption is that the tool I am using to load data into generates a field called _Product_ID which is unique. So I inserted some random value ({CEABDFA8-59AD-41B2-9848-898FF0EE7FDS}) to that column but still received that error.

Any thoughts?
Jintonix415Asked:
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Muhammad KashifDevelopment ManagerCommented:
Post your query
Jintonix415Author Commented:
insert into MyTable
([Field1], [Field2], [Field3], [Field4], [_U_1D_Product])
Values
('Level Pay', 2344343, 60, 'Orinda', '{CEAABDFA8-59AD-41B2-9848-898FF0EE7AFS})
Scott PletcherSenior DBACommented:
"S" would not be valid in a uniqueident.

All characters must be 0-9 / A-F only.

It's actually a hexadecimal value.

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Microsoft SQL Server 2008

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