I have a site that is a shopping cart for performance auto parts. I'm trying to figure out the best strategy for the title tags for our
1. Category Pages
2. Part Pages
The issue that I'm running across, is that each part could fit 12 different vehicles, so we'd like to have the part title show as that... Part Name | Vehicles | Price: $####.##
But, like I said, some of these parts fit 12 vehicles, so the title ends up going way beyond the 70 character mark.
For instance: http://www.turbokits.com/Volkswagen/Golf/ECU_Programming/APR_2.0T_FSI_ECU_Upgrade/78/
(not trying to plug the site, but I need to show an example)
The title ends up being:
TurboKits.com | APR 2.0T FSI ECU Upgrade for 06-11 Audi A3, 06-11 Volkswagen Golf, 06-11 Volkswagen GTI, 06-11 Volkswagen Jetta, 06-09 Volkswagen Passat | Price: $599.00
which is 169 characters. (yes, we do have parts that fit anywhere from 1 vehicle to 18 vehicles) [TurboKits.com | APR 2.0T FSI ECU Upgrade for 06-11 Audi A3, 06-11 = 65 characters]
On top of this, because the name of the company, and most of what is sold is turbo kits, I think (could be wrong, but...) that turbokits is our most important keyword, thus should be first in the title.
The category pages are even longer, because some vehicles may have only a turbo kit, some may have 16 different categories of parts...