Running the setup usually extracts the drivers to a either your temporary folder or to a folder you define, and then you can copy those drivers to wherever you want.

If that doesn't work try opening the setup.exe file with your archiving utility, like 7-zip. In some situation that can then extract your driver files.

I remember being able to do it running the setup.exe in CMD, but can't remember the syntax.

often setup /? will show the syntax available. But it should also extract by just running setup normally.  If the installer gives you an error message after that, like wrong computer or hardware not found or similar, don't close that message yet, but rather look for the extracted files and copy them to elsewhere. After copying them you can close the installer (as often when you continue, the installer then removes the files again before it closes).

If you have said laptop, you can run windriversbackup or driverbackup to save all driverson a machine, then add those to your deployment image.

some command line suggestions here :  http://www.windowswiki.info/2009/02/19/how-to-extract-msumspmsiexe-files-from-the-command-line/