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Where to find a good glossary for webstats?
Hello,
Do you have a good source for finding out what some web stats mean when using Google Analytics? Like exit rate, bounce rate, returning visitor, unique visitor, and others?
Thanks
Do you have a good source for finding out what some web stats mean when using Google Analytics? Like exit rate, bounce rate, returning visitor, unique visitor, and others?
Thanks
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ASKER
For the New and Returning Visits stats, how do I know the time limit that the cookie has expired. I have read 30 minutes to 24 hours. How can I tell for my site?
New and Returning Visits
Through the use of cookies, Google Analytics will know if a user has been to your site on that browser before – and if so, will track them as a Returning Visit. If no information is available in the cookies, the visitor is tracked as a New Visit. If the cookie that tracks this has expired or been deleted then the visit will be classed as New. Furthermore, a user using a different browser or computer for another visit will initially be tracked as a New Visit, as cookies are held within individual browsers rather than across the whole computer or tied to the user magically.