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Best ways to reduce the file size of an interactive .swf file to optimize for the web.

What are some methods to reduce the size of .swf files. The file is currently about 80 MB and I am trying to optimize it for the web. There are alot of .flvs which are adding to the size of the file. I am currently working on reducing the size of those videos. However, I am not sure if there are settings with in Flash that I can change to reduce the size even further.

Thanks for any advice!
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Use Photoshop as save image "As for Web"
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Using these techniques reduced my file size by half and quartered my load time. Thanks!