Compare Expiration dates

I have a stored  procedure that assign a dollar amount based on an expiration date.  Initially a user would pay a $1000 for each brand family.  But if the user would like to add styles they can do so without being charged.  Therefore  I have the case statement below.

 SELECT l.vchTransNum, l.vchManufacturer, b.vchBrand AS 'Brand Family', 
      CASE
       
      --check online tables to see if brands have been submitted for this particular manu
      WHEN EXISTS (SELECT vchBrand, vchManufacturer 
      FROM tblOnlineCLBrands o  WHERE o.vchBrand = b.vchBrand and o.vchManufacturer =l.vchManufacturer) 
      THEN 0.00
      
      
       --checks in-house table to see if brands have been submitted for this manu and if this is renewal year
      WHEN EXISTS (SELECT vchBrand, vchManufacturer   
      FROM tblCLBrands bf
      INNER JOIN tblCLPermit p on bf.vchRecordID = p.vchRecordID 
      --WHERE bf.vchBrand = b.vchBrand and bf.vchManufacturer =l.vchManufacturer and Year(DATEADD (Year , 3, dtpermitDate))<= YEAR(GetDate()) )
      WHERE bf.vchBrand = b.vchBrand and bf.vchManufacturer =l.vchManufacturer and dtExpirationDate > GETDATE())
      THEN 0.00
     
      
      ELSE 1000
      END AS 'Cost of Brand'
            
      FROM tblOnlineCLTempLab l
      
      INNER JOIN (Select distinct vchBrand, vchTransNum  from tblOnlineCLTempBrands) b on l.vchTransNum  = b.vchTransNum 
      
      WHERE  l.vchTransNum = @TransNum
      GROUP BY l.vchTransNum , l.vchManufacturer, b.vchbrand

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The second case line is giving me a hard time.  If users want to renew before the expiration date, it still assigns it zero dollars instead of $1000. How can I program it to allow the user to pay before their date expires?