path analysis by campaign in google analytics

Hi There,

I have a handful of advertising campaigns to a website. Google analytics has been installed.

I want to see what path each user is taking from this point. At the moment I can only see

i) goals taken
ii) bounce rate
iii) average time on site
iv) page views

What I want to see
i) where on the site they are going by page with imp counts and by directory
Who is Participating?
I wear a lot of hats...

"The solutions and answers provided on Experts Exchange have been extremely helpful to me over the last few years. I wear a lot of hats - Developer, Database Administrator, Help Desk, etc., so I know a lot of things but not a lot about one thing. Experts Exchange gives me answers from people who do know a lot about one thing, in a easy to use platform." -Todd S.

bradderickAuthor Commented:
no one knows how to do this?
Lucas BishopClick TrackerCommented:
First, you'll want to make sure all of your advertising campaigns are tagged appropriately, either via "auto-tagging" or by manually tagging (via Google URL Builder) in your campaign URL settings.

Now, inside of Analytics, I believe what you want to see is found underneath the following path:
Audience > User Flow

In this report, via the drop-down in the top left, you can select:
Advertising > Campaign

This will provide you a visual flow of the users through your site, by advertising campaign, with impressions.

Experts Exchange Solution brought to you by

Your issues matter to us.

Facing a tech roadblock? Get the help and guidance you need from experienced professionals who care. Ask your question anytime, anywhere, with no hassle.

Start your 7-day free trial
It's more than this solution.Get answers and train to solve all your tech problems - anytime, anywhere.Try it for free Edge Out The Competitionfor your dream job with proven skills and certifications.Get started today Stand Outas the employee with proven skills.Start learning today for free Move Your Career Forwardwith certification training in the latest technologies.Start your trial today
Web Development

From novice to tech pro — start learning today.

Question has a verified solution.

Are you are experiencing a similar issue? Get a personalized answer when you ask a related question.

Have a better answer? Share it in a comment.