Is it possible to activate an Evaluation version of SQL Server 2012?

I have a production network application which uses an SQL 2008 Standard Server.

I am planning moving the DB to the SQL Server 2012 SP1.  

Installing the Evaluation version (180days) of SQL Server 2012 SP1 will I be able to provide a License Key and activate it to Standard version?
or should I run again all the setup process using the purchased ISO image?

I would like to point out that this is a production SQL Server and I would like to avoid the back and forth in case that the evaluation version cannot be activated to permanent version.

Thanks in advance,
Who is Participating?

[Product update] Infrastructure Analysis Tool is now available with Business Accounts.Learn More

I wear a lot of hats...

"The solutions and answers provided on Experts Exchange have been extremely helpful to me over the last few years. I wear a lot of hats - Developer, Database Administrator, Help Desk, etc., so I know a lot of things but not a lot about one thing. Experts Exchange gives me answers from people who do know a lot about one thing, in a easy to use platform." -Todd S.

Deepak ChauhanSQL Server DBACommented:
You will have to run the licensed version (paid version) setup again and select the Edition Upgrade in Maintenance options.
mamelasAuthor Commented:
Dear Chauhan,

Thank you for your prompt reply.

Re your message, applying the Edition Upgrade is equal to installing the SQL Server from Scratch?
Will it require donwtime or not?
Deepak ChauhanSQL Server DBACommented:
The Evaluation edition of SQL Server is based on the Enterprise Edition and you are going to change it to standard, so this will only make some changes not full install, yes downtime required but not very much only 20-30 minutes max  and services will be restarted.
IT Pros Agree: AI and Machine Learning Key

We’d all like to think our company’s data is well protected, but when you ask IT professionals they admit the data probably is not as safe as it could be.

mamelasAuthor Commented:
Your above is noted with thanks.

So I understand that the transition is possible given that I should rerun the setup in order to
"downgrade" to Standard edition...correct?
Deepak ChauhanSQL Server DBACommented:
we can say downgrade because evaluation edt. has same feature as Enterprise.

But it is upgrade because its going to become a full version which will never expire.

Here is the link explaining pre checklist and unsupported scanarios for this type of upgrade

Experts Exchange Solution brought to you by

Your issues matter to us.

Facing a tech roadblock? Get the help and guidance you need from experienced professionals who care. Ask your question anytime, anywhere, with no hassle.

Start your 7-day free trial
mamelasAuthor Commented:
Thank you for your help!
It's more than this solution.Get answers and train to solve all your tech problems - anytime, anywhere.Try it for free Edge Out The Competitionfor your dream job with proven skills and certifications.Get started today Stand Outas the employee with proven skills.Start learning today for free Move Your Career Forwardwith certification training in the latest technologies.Start your trial today
Microsoft SQL Server

From novice to tech pro — start learning today.