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correct names / how do you distinguish between office 365 desktop apps vs. exchange?

Maybe I'm oversimplifying things but to me / what I need from office 365 is office desktop apps and / or exchange

are those the correct terms for those parts of the services?

when you say o365 desktop apps people know what that is?

And to describe the mail server part, is it proper to call that feature 'o365 exchange' or something else?
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Well MS marketing people certainly made a mess when they decided to call both the desktop suite and the SaaS solution "Office 365". Then there's OneDrive, Skype, and whatnot, all of which come with 'O365' and 'consumer' variants, and are generally referred by the same name.

It's really difficult in some cases to get the correct information from the user, as to what he is actually referring. So either push some guidance to your users, or similarly, make sure the support staff asks the correct questions and identifies what the user is talking about...

At least for the mail part it's easy - Exchange Online. Outlook on the other hand, not so much - we have the same name for the desktop app, mobile apps, now even the web app will be branded Outlook ("on the web").
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