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what is map onsight?

My client was contacted by a vendor for SEO services.  He told him that he should have Map Onsight on his website.  Not sure if client misspelled this or not.  Never heard of it.  Does anyone know what he means?  We do have a google map on his website.
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DrDamnit
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That was my reaction when owner mentioned this.  He said, no.  Plus, as I have stated earlier, there IS a map on their site so why this guy was giving him the business about having Map Onsight is beyond me.  Maybe it is a specific product that they sell?  Client didn't know.