troubleshooting Question

Web site hosting: Determining the geographic coordinates of visitors to a web site? Their IP Addresses?

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brothertruffle880Flag for United States of America asked on
Web DevelopmentWeb ServersNetworkingDNSNetwork Security
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How does one determine the geographic coordinates of a visitor to a web site?
Google Adwords can narrow a person's clicks to a particular zip code. How accurate is this?
Clickcease.com does the same thing?  And yet, when I examine the visitor logs of --let's just say as an example-- 1and1.com, There is no geographic coordinate information there.  Where is Google and Clickcease getting this data?
How is Google adwords able to do this?
How is Clickcease able to do this?
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