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My emails are landing in SPAM due to my signature.

Posted on 2016-11-08
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Last Modified: 2016-11-27
Hello,

I am using outlook to send emails. The issue is any e-mail I send containing an external link to my website and logo are going to spam.

If I remove the image, phone number and link to my website, Emails will land in INBOX.

I don't know what to do
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Question by:Nina L
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9 Comments
 
LVL 95

Expert Comment

by:John Hurst
ID: 41879565
Make sure you are not using a GIF Image and simplify your graphic to the simplest you can use. You are using a technique that spammers use so your only way out is to simplify the signature.

I assume your clients already whitelist your email. If not, get your clients to whitelist your address.
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LVL 38

Expert Comment

by:Hypercat (Deb)
ID: 41879570
Many email systems and email clients will reject emails with images and links because they are often spam and/or malicious malware. If you want to have a logo or image in your email, including a phone number, then embed the image in your signature rather than using a link.
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LVL 95

Expert Comment

by:John Hurst
ID: 41879578
If you do this, make sure the image is simple. Most of the "bank" phishing scams are images with text (name, address, email etc.) built in.
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Author Comment

by:Nina L
ID: 41879584
John,

I've literally tried everything. Deleting the image (logo), deleting the url, rearranging my fax and office number,- But my emails are still landing in SPAM. I've been emailing my clients for over 2 years and all of a sudden, I am unable to send emails with my signature. If I send an email using only my full name and company name , the email lands in the clients INBOX. I need to send emails using my signature which includes my office number and website.
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LVL 95

Accepted Solution

by:
John Hurst earned 125 total points (awarded by participants)
ID: 41879594
1. Try using a text-only signature. No graphics. Include a website link without http:// - that is, a text link that must be copied and pasted.
2. Is your website a problem with respect to spam detection?
3. Do your mail system have identification (at the ISP) so the receiver can look backwards and assure themselves your IP address is legitimate?
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LVL 96

Assisted Solution

by:Lee W, MVP
Lee W, MVP earned 125 total points (awarded by participants)
ID: 41879736
WHO are they landing in spam for?  There are MANY different spam filtering providers.  Just because person x says they are being marked as spam doesn't mean they are for person y.  The best way to ensure your email gets through is by using the KISS principle - Keep it stupid simple - and if it's still blocked ask the receiver to adjust their filter settings/whitelist you.
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LVL 18

Assisted Solution

by:Mal Osborne
Mal Osborne earned 250 total points (awarded by participants)
ID: 41879800
Generally, spam filters examine MANY parameters, and use some sort of points system to decide what is spam. Improving other, unrelated aspects of your email may mean you can get away with somewhat suspect content.

In order, check the following:

1. Blacklisting of your sending IP
2. An SPF record.
3. DKIM signing of outgoing email
4. A DMARK policy.

A number of websites exist which will examine an email you sent them, and report on stuff that may trigger spam filters. This one is pretty good, post back what it reports:

http://www.mail-tester.com/
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LVL 18

Assisted Solution

by:Mal Osborne
Mal Osborne earned 250 total points (awarded by participants)
ID: 41879804
Also, be careful with obfuscated links. If you have  a link that looks like www.sitea.com, but actually points to www.siteb.com, it will be flagged as spam an awful lot.
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LVL 95

Expert Comment

by:John Hurst
ID: 41902973
Question answered
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