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ahmed13Flag for United States of America

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Product web page design - Whose is best suited for that?

So we have a website and we have several products. The layout of the product descirotions, overall looks do not seem to be very professional looking and can be revamped.

The question is, who is best suited to come up with the right looks?  Is this a web designer, markerter, UI, or is there a special field?  we are trying to see whom we need to hire that would give us the best possible candidate.
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Paul Sauvé
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I did that. The issue is, as real tech guys, we are not able to find something that is "appealing".  Whatever we liked and thought might apply did not see to "work for us" when we implement it.  Good thought though
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We have made a template for whole website. The question is,  the way the products are displayed is not standing out. We are trying to see who is best to hire to lead that to perfection.  Would that be a web designer,  Marketing specialist, UI expert, or sale...etc?

We as techies obviously are not able to do it.
for my money, i would go with a web designer...
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So based on all your comments which I highly appreciate,  web designer (or in that sub category) should be the one to provide the most potential good looking way to present the products.  This is not something marketing or a sales person can do or do as good of a job.  Agreed?
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I agree now. The web designer is the best person to come up with something good. I agree, Marketing and Sales have no role in this specific scenario.
Thank you both for your contributions.
Now onto the journey of finding the "best one".