technical aspects of adobe company

What did adobe do previously. Flash was very popular. Is it gone?

What does adobe do now?

I am asking to see why/not I should invest in adobe.
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Serena HsiMarketing ConsultantCommented:
The short answer is that Adobe's stock price is trending up and for a few that is enough to invest in the company. For many investors, however, this might not be enough to make an informed investment decision. One of the macro risks to their company's revenue growth is their inability to predict subscription renewal rates (see 2016 Adobe Annual report); but it seems to be a smaller risk on the grand scheme of things considering how many products they manage under the Adobe Creative Cloud platform. And, it's not just software for creative design that they do, they also own the web analytics firm Omniture, which does analytics for enterprise companies.

Flash got retired and discontinued because there are other software methodologies that do what Flash enabled websites to do. But, that's no reason to not buy the stock.

Are you a dividend investor? ADBE currently doesn't pay a dividend, so maybe this isn't a stock for you.

Do you like the company and its products? Do you think there are any market conditions that would prevent its stock from continuing to rise in the next fiscal quarter? Is the company managed well enough that there aren't any major scandals affecting customer purchases or engagements? Are there any next best alternative software companies that are encroaching on Adobe's market share in either the enterprise analytics space or digital design industry?

There are a lot of factors to consider before buying a tech stock.

See also:
Adobe Systems annual report for 2016 [PDF]
rgb192Author Commented:
Thank you.
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