I have installed the Google Analytics UA tracking code on my site about three months ago and on Thursday put up a self-hosted video (e.g. not through YouTube, but rather in the file structure of the site).
Do I need to do anything (in Google Analytics) to get the statistics of how many people watched the video and for how long?
Check out GTM (Google Tag Manager), which is a container for GA tags.
With GTM, you can fire events like when a person first visits your page... when they start the video... how long they watch... when they leave your page...
Google is an American multinational technology company specializing in Internet-related services and products that include online advertising technologies, search, cloud computing, software, and hardware.
With GTM, you can fire events like when a person first visits your page... when they start the video... how long they watch... when they leave your page...
Look at GTM events for this.