Domain Extension & SEO Impacts

I'm planning to register a domain extension for educational start up. But our brand name is not available with popular extension such as (.com, .org).
And most of the startups are using .co & .io extension for their business.

As per my understanding .CO stands for Colombia & .IO stands for British Indian Ocean Territory. If i register my website with any one of this & targeting people who living in Australia, Can i rank the website for local keywords?

Please advice
Venkatweetz .Digital marketing consultantAsked:
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Shaun VermaakTechnical SpecialistCommented:
TLD plays little part in SEO (except perhaps free ones ranking lower) . The domain name, expiration date, certificate, load time and content are far more important
Lucas BishopClick TrackerCommented:
.io is becoming fairly popular with technology starups, since "io" is a play on "input/output" that is so commonly part of a technology system.

.co is a simple abbreviation for "company" just like .com is.

You can rank a web site, regardless of it's domain extension. One issue though is "type-in" traffic, where people think they know your web site and want to type it directly into their browser, but forget that your extension is not ".com" -- so they type in a domain that doesn't belong to you (ex. example.com instead of example.co). Not a huge issue, but one to be aware of.
Lavi GuptaCommented:
Domain extensions are play a very little role in keyword ranking.  Actually all game is depends upon website content , backlinks, loading speed etc. If you have quality content and quality backlinks with good loading speed then it helps to rank your targeted keywords on search results.
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