What is a "Facebook Pixel" and how does it work?
I am pretty sure a developer created and configured my Facebook page with a "Facebook Pixel" but I am on my own now, and need to understand it better.
How do I find it if it does exist? What does it do exactly?
Is there an email address associated with it? If so, can I find what that email address is?
Secondly, I am trying to connect it to an EverWebinar, so when the Facebook user clicks the "Sign Up" button on my Facebook ad, the sign-up page pops up. Does this mean EverWebinar also needs to get that pixel?
What does a Facebook Pixel file look like?
Thanks
Each pixel can be used to track different user activities