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***BEST ADS Blocker Method***

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Last Modified: 2018-12-20
I want to know what are the experts recommendation to the best method to block the annoying ads in chrome Edge? It seems every time I visit a website medical, department store etc. I am being bombarded with heavy artillery of ads. It makes me not want to surf the web anymore. Please help.
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Lucas BishopMarketing Technologist
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Commented:
My preferred ad blocker is Ublock Origin. Here is their extension for Edge:
https://www.microsoft.com/en-us/p/ublock-origin/9nblggh444l4#activetab=pivot:overviewtab
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Commented:
Hi Basem, blame Google,  not much you can really  do about it, it is a Google sponsored ad and they want to annoy you so much so that you will buy an ad blocker.
First I have to ask have you enabled Chrome's popup Blocker
To enable Chrome's Pop-Up Blocking Feature
Click on the Chrome menu icon ( bars ) in the upper-right corner of the browser, and then click on Settings.
Type "Popups" into the Search settings field.
Click Content settings.
Under Popups it should say Blocked. If it says Allowed, click Popups.
Turn off the switch next to Allowed.
Then check Your Approved List of Sites scroll down, using the dots on the right you can remove unwanted.

Chrome has an extension called Adblock Plus. Just click on add to Chrome
https://chrome.google.com/webstore/detail/adblock/gighmmpiobklfepjocnamgkkbiglidom 

Dont  /wont use Edge. Cannot help you with that one. I guess Edge would have a built in popup blockers.
Andrew LeniartIT Professional | Freelance Journalist
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Commented:
Hi Basem,

I both use and can highly recommend Adblock Plus. Visit that link with any browser you want to install it to and it will automatically redirect to the correct plugin.

Free and supports Edge, IE, Firefox, Chrome etc. Has always been a highly reliable add blocker for me. Highly configurable too and whitelisting any site is just a single click for when that's needed. I've found it to perform much better than built in popup blockers.

Hope that's helpful.

Andrew
Lucas BishopMarketing Technologist
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Commented:
Regarding AdBlock Plus, I used to recommend them until they announced plans to become an ad trafficking platform:

https://www.businesswire.com/news/home/20160913005531/en/Adblock-Enters-Ad-Tech-Launch-SSPAd-Platform
Andrew LeniartIT Professional | Freelance Journalist
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Commented:
I can understand sites wanting to advertise and so long as the adds are unobtrusive, I don't mind them being on a page I'm viewing because I never notice them there anyway, so they don't get to annoy me. :)

I actually kind of like the Acceptable Adds Initiative and think it's a good 'meet in the middle' type solution. That said, I rarely notice anything on the pages I view that I consider to be advertising with Addblock Plus active.

Different strokes for different folks I guess.
Basem KhawajaClinical Pharmacist

Author

Commented:
I am confused now. I already downloaded the Adblock that Merete recommended and made a donation before I read Andrew's suggestion. What is the difference between both Adblock(Merete) and Adblock Plus"FREE"(Andrew). Aren't these products of the same company?

Lucas-I use Chrome mostly, Sometimes I use Edge. So are you saying that Adblock Plus will allow ads based on the article? That defeats the purpose!!

Please clarify.
Basem KhawajaClinical Pharmacist

Author

Commented:
Merete

I did have the pop-ups and the ads turned on (Allowed) now they are off.
Andrew LeniartIT Professional | Freelance Journalist
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Commented:
Hi Basem,
Aren't these products of the same company?
No. They do the same thing, but they are two different plugins. Merete mentioned Adblock Plus and that's what he may have been thinking about, but he actually linked to another product called "Adblock". If you've made a donation to the author of Adblock, then stick with it for now. It may well do a good enough job for you.

So are you saying that Adblock Plus will allow ads based on the article?

That idea is still in beta and I've yet to notice any adds while browsing with Adblock Plus installed. The idea is that if an Ad isn't so obtrusive that I don't even notice it, then I don't care if it's there or not. It's the ads with a flashing graphic or ones that tend to try and take over an entire page that I don't like. For me, Adblock Plus is ideal, but your mileage may differ.

Best, Andrew
Senior Consultant
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This problem has been solved!
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Andrew LeniartIT Professional | Freelance Journalist
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Commented:
Great tip Shaun. I wasn't even aware of that option until now. As I said earlier if an ad is presented in such a way that it's not even noticed unless it's looked for, then why would it be a problem? If that incentive remains as unobtrusive as it is, then I'll fully support it. Decent content on the web has to be paid for in some way and I see this as a great option so far.
Shaun VermaakSenior Consultant
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Commented:
Agree. I have never had an Ad that bugs me with AdBlock. I even use it as a low-tech tampermonkey to hide blocks of HTML -using Block an ad on this page option-  I don't want to see, even on EE
Basem KhawajaClinical Pharmacist

Author

Commented:
Andrew-is Non-Intrusive ads and obtrusive the same thing? At which point is something considered an obtrusive? For me, even one ad or pop up is a big deal. As you said mileage may differ! I just would like to know if there is a cut off to when something becomes obtrusive.

Thank you.
Andrew LeniartIT Professional | Freelance Journalist
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Commented:
Andrew-is Non-Intrusive ads and obtrusive the same thing?
The terms are the opposite of each other Basem.
At which point is something considered an obtrusive?
That would be subjective and differ from person to person. Think of the terms as "annoying" (obtrusive) or "not annoying" (non-intrusive or unobtrusive).

To me, I'm pretty easily annoyed by ads so if they get in the way of what I'm trying to read or watch, then I'd consider them obtrusive (annoying). If they're off to one side and not flashing crazily so that I don't even notice they are there, then I consider them unobtrusive and couldn't care less. But that's me - everyone is different.

To date, not even knowing I could turn that function off until Shaun pointed out the ability, I've obviously been allowing non-intrusive ads and honestly haven't noticed that a single one was there, otherwise I would have gone hunting for another ad blocker to stop them :)

Make more sense now?
Basem KhawajaClinical Pharmacist

Author

Commented:
Thank you everyone.
Shaun VermaakSenior Consultant
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Commented:
is Non-Intrusive ads and obtrusive the same thing?
At which point is something considered an obtrusive?

The full guidelines are available here
Acceptable Ads defines strict guidelines to identify non-intrusive ads, which AdBlock shows by default.
https://acceptableads.com/en/about/criteria
Andrew LeniartIT Professional | Freelance Journalist
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Commented:
I know the question has now been answered, but just in the way of a follow-up. While listening to some of my favorite music tracks on YouTube earlier, I noticed an advertisement on the page and then also noted that AdBlock Plus had blocked 17 other adds on the same page.

The add below doesn't concern me at all and if not for having participated in this question recently, I most likely wouldn't have even noticed it.

This is a classic example of what I consider to be a "non-obtrusive" advertisement so if that's a result of AdBlock Plus letting the add through as a result of the Acceptable Ads guidelines for non-intrusive ads, then more power to them. :)

 Non-Obtrusive-Add.png
Lucas BishopMarketing Technologist
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Commented:
I work in marketing and advertising, so I'm not someone with a massive aversion towards ads. In my work browser I allow ads intentionally, just to stay abreast of the landscape.

My beef with 'ad block plus' though is how it (imo) took advantage of user trust. They gained  millions of users by promising to block ads, then they pivoted to allowing advertisers to pay-to-play with their users:
https://www.businessinsider.com/google-microsoft-amazon-taboola-pay-adblock-plus-to-stop-blocking-their-ads-2015-2

To me it's an ethics issue. I can't trust them. Next thing you know, they'll be sharing your data with "safe" partners.
Andrew LeniartIT Professional | Freelance Journalist
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Commented:
To me it's an ethics issue. I can't trust them. Next thing you know, they'll be sharing your data with "safe" partners.

You make an excellent point Lucas and I intend to keep an eye on any further policy changes they may make now, mostly because I was totally unaware of this new policy until you yourself pointed it out to me. The realization of it came as a surprise to me, but not a concern (on this occasion). It has certainly heightened my suspicion about any future changes to their privacy policies though so because of that, I found your previous post to be quite useful and informative.

Regards, Andrew
Lucas BishopMarketing Technologist
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Commented:
On a related note, I realize the original question was related to Edge + Chrome ad blockers.

However, I just want to mention a different option that I've been using personally lately, the "Brave" browser:
https://brave.com/

I recommend anyone interested in privacy, ad blocking and the concept of fairly compensating web sites give it consideration. It's built on top of the Chromium framework and has built in ad/tracking blocking technology. They also offer a way to compensate publishers through the Basic Attention Token.

Happy browsing everyone!
Basem KhawajaClinical Pharmacist

Author

Commented:
Thank you Lucas. My only hesitancy is that some websites they require that you use either IE or chrome.
Andrew LeniartIT Professional | Freelance Journalist
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Commented:
The claim on the browser's website of it being 2 to 8 x faster than Chrome to browse certain websites, along with your personal recommendation, has enticed me to install and give this browser a bit of a run Lucas. Thank you for the heads up!