Goutham
asked on
what are the advantages or benefits having marketing automation platform for e-commerce business
Dear Experts
Would like to understand on how marketing automation platform would benefit /useful for ecommerce business where the nature of business is to sell their products online and, in the stores , and they use ecommerce portals like shopify/magento.
I am need of selling points to market the marketing automation platform for e-commerce business please help on list of points and use case. thank you.
Would like to understand on how marketing automation platform would benefit /useful for ecommerce business where the nature of business is to sell their products online and, in the stores , and they use ecommerce portals like shopify/magento.
I am need of selling points to market the marketing automation platform for e-commerce business please help on list of points and use case. thank you.
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ASKER
Thank you very much, for the inputs and suggestion, about the company and what they are doing The company are into selling products online and also have an franchise model, they are interested on engagement platform, emails, drip campaigns, social media integrations, and to communicate to their customers and prospects every time they get products in stock, these products are returned from amazon hence selling will be on discounts but not always particular product will be available as and when return comes that becomes stock and this to be sold.
The same company also into other vertical services ( industrial automation) implementation and services of OEM products, they want to engage and also get more business on their services vertical, their presence is in india and Europe.
Marketing team is small less than 5 and company into small to mid-size, the situation is to influence the marketing automation platform and how it can benefits points to the demonstrated
The same company also into other vertical services ( industrial automation) implementation and services of OEM products, they want to engage and also get more business on their services vertical, their presence is in india and Europe.
Marketing team is small less than 5 and company into small to mid-size, the situation is to influence the marketing automation platform and how it can benefits points to the demonstrated
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Could you elaborate, are you reselling product, own made product, digital product, services?
What is your target market?
I find Opencart easy to use https://www.opencart.com/
You can start with paypal buttons / store API and using Facebook or other social media to test the market.