online marketing for the products that we sell through amazon
Dear Experts:
Company sells the returned products through online shopify website and as well on amazon website while based on expert’s exchange advice they are in process of implementing the SEO strategy/Paid programs and social channel campaign to drive traffic to the shopify website.
1. Now would like to know through online marketing what all can be done to drive the traffic to their products on amazon website, is there a way to do online marketing activities to attract /nurture the prospects to make them reach to the products of this company on the amazon website, does such even possible if yes please let me know or what marketing activities practices are available and we would like to do all those.
2. this company also want to target B2B the dealers to purchase for this I have suggested them to create website and drive traffic to this site with SEO and other online marketing activities , please let me know is this correct or any other suggestions
please suggest on the above 1 & 2.
Company sells the returned products through online shopify website and as well on amazon website while based on expert’s exchange advice they are in process of implementing the SEO strategy/Paid programs and social channel campaign to drive traffic to the shopify website.
1. Now would like to know through online marketing what all can be done to drive the traffic to their products on amazon website, is there a way to do online marketing activities to attract /nurture the prospects to make them reach to the products of this company on the amazon website, does such even possible if yes please let me know or what marketing activities practices are available and we would like to do all those.
2. this company also want to target B2B the dealers to purchase for this I have suggested them to create website and drive traffic to this site with SEO and other online marketing activities , please let me know is this correct or any other suggestions
please suggest on the above 1 & 2.
ASKER CERTIFIED SOLUTION
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SOLUTION
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Super Random Aside.
When the Amazon Criminal Cartel comes for you... and they will if you start selling a large volume of product, where the profit margin is high...
Here's what will occur.
1) Right after you ship a massive amount of product to Amazon, to fulfill orders...
2) You will get the dreaded Amazon notification email.
3) The email will say "Amazon has decided to sell your product, so you will no longer be allowed to sell on Amazon. We've deleted your Affiliate ID + all your related product pages, replacing the exact links (product pages) with Amazon's product."
4) Email will continue, "You will be required to pay to have all your product shipped back to you, where you must pay egregious shipping fees, or incur warehousing fees forever."
5) Now for the kicker, as the email continues. "Amazon, cause we're just great folks, know this is a burden on you, so we're willing to pay your a penny on the dollar for your inventory, so if it cost you $1000/unit, we'll give you $10-$100/unit (varies) to purchase your entire stock."
6) Here's what you do next. Generate a free coupon for yourself.
Then purchase no more than 99 units of your product, so product cost will be $0 + shipping cost will be $0.
Best to take this action at the exact moment you get the Amazon Criminal Cartel email message.
I developed this process with the first client hit by this outrageous Amazon behavior.
And, so far, each new time this occurs, the process has worked.
Your mileage may vary, meaning at any moment this process might fail.
7) The real fix. Better to sell product directly, rather than use Amazon.
When the Amazon Criminal Cartel comes for you... and they will if you start selling a large volume of product, where the profit margin is high...
Here's what will occur.
1) Right after you ship a massive amount of product to Amazon, to fulfill orders...
2) You will get the dreaded Amazon notification email.
3) The email will say "Amazon has decided to sell your product, so you will no longer be allowed to sell on Amazon. We've deleted your Affiliate ID + all your related product pages, replacing the exact links (product pages) with Amazon's product."
4) Email will continue, "You will be required to pay to have all your product shipped back to you, where you must pay egregious shipping fees, or incur warehousing fees forever."
5) Now for the kicker, as the email continues. "Amazon, cause we're just great folks, know this is a burden on you, so we're willing to pay your a penny on the dollar for your inventory, so if it cost you $1000/unit, we'll give you $10-$100/unit (varies) to purchase your entire stock."
6) Here's what you do next. Generate a free coupon for yourself.
Then purchase no more than 99 units of your product, so product cost will be $0 + shipping cost will be $0.
Best to take this action at the exact moment you get the Amazon Criminal Cartel email message.
I developed this process with the first client hit by this outrageous Amazon behavior.
And, so far, each new time this occurs, the process has worked.
Your mileage may vary, meaning at any moment this process might fail.
7) The real fix. Better to sell product directly, rather than use Amazon.
SOLUTION
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This solution is only available to members.
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ASKER
Thank you very much sir, I wanted to wish new year to you was, much thinking had I got your email would have shared my wishes. On Jan 1st was thinking sir, not sure if i can ask for your email.
ASKER
One clarification, link from my site redirect to amazon will there by objection from amazon and if they come to know we are maintaining own site and drive traffic to our site and only when prospect decides to buy clicks link which re-directs to make purchase, since we have our own website and drive traffic will amazon deny us to sell on their website
You're welcome!
Enjoy your New Year!
The only rule is you can't personally click through to an Amazon page to purchases with your own Affiliate ID.
So, long as purchases are made by real humans (not shipping to the physical address associated with your Affiliate ID), you're good!
Enjoy your New Year!
The only rule is you can't personally click through to an Amazon page to purchases with your own Affiliate ID.
So, long as purchases are made by real humans (not shipping to the physical address associated with your Affiliate ID), you're good!
ASKER
Also for dealers (B2B) can we use our website model and as well does this model even works for re-directing to shopiy website.
use one common website for B2C/B2B (dealers) and drive traffic to this website and when the prospect is in the bottom of funnel they click link from our website and this re-directs to amazon or shopify for purchase process.
is my understanding on above points correct if wrong please correct me.