Internet Marketing

Internet marketing, or online marketing, refers to advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from Web sites or emails. Specialized areas of Internet marketing can also be broken down into more specialized areas such as Web marketing (, email marketing and social media marketing.

Share tech news, updates, or what's on your mind.

Sign up to Post

In today's business world, data is more important than ever for informing marketing campaigns. Accessing and using data, however, may not come naturally to some creative marketing professionals. Here are four tips for adapting to wield data for insightful, successful marketing strategies.
1
Technology Partners: We Want Your Opinion!
Technology Partners: We Want Your Opinion!

We value your feedback.

Take our survey and automatically be enter to win anyone of the following:
Yeti Cooler, Amazon eGift Card, and Movie eGift Card!

I am trying to duplicate a flyer without changing anything, but one of them, has no copy write statements on the inside page having all the credits.  Can this be replicated and distributed for FREE?

Another pamphlet has a copywrite statement, again can this be reproduced without any changes and distributed for free?

Another example has a copywrite statement like a period 2005=-2011.  Does this mean it can now be copied and distributed without changing anything, and distributed for free.  

Perhaps if the Experts know of a blog or Forum where this copy write is discussed I could surf it myself.  Thank u.
0
Our team has been working hard to redesign the newsletter for the EE community! Check out August's newsletter and subscribe to receive the updated newsletter full of community articles, tech news, company updates, and more!
Looking forward to getting y'all's feedback.
7
images.PNGCommunity posts with images, videos, diagrams, and links catch your eye. Don’t be shy with their use in posts.
2
Hi
The last time I received Adsense approval, I invited a lot of people interested in my blog topic to post, to get Adsense approval.
Is this the only way?

Is Google only interested in constant visits, traffic, not blog posts?
Thanks
0
Hi Experts

We are using sugarcrm application for marketing and sales force automation, we do many online and offline marketing activities like googe search, email campaign, facebook campaign, google display Ads and offline like hoardings, news paper etc, the challenge is the we have big list of online integration with sugarcrm.  At present we are handling , one of the example , if the search user in the internet clicks on the  Adwords that is of our campaign  and click on it then fill the form where the form code will have UTM Source as Google and when form is filled and submitted it pushes the lead to sugarcrm and at sugarcrm side based on the UTM Source = Google then Lead Source is Web-Google. please find the attached list, day by day such list is growing and some times the digital agency does not exactly place the keyword as per the Sugar mapping hence lead source becomes Blank.  also report source columns are too big . Please suggest the best practice for the lead source and UTM source. thanks in advance.
utm-source.xlsx
0
Hi
These are the Adsense approval bullet points. below
One seems to be that I must use the original URL that I used when I set up my account. I don't do that site anymore, but all my sites exist under a main URL for my account in godaddy.  How do I know which site that it wants, or correct it for it to work? what does it expect? Might it be relative to my umbrella URL for my godaddy account?

i) Copy the code exactly as it appears on your AdSense homepage.
ii) Place the code on the URL that you provided when you created your AdSense account.
iii) Make sure that you place the code on a page that has content and receives regular visitors.
0
Hi

I decided to get my blog's privacy policy through rocket Lawyer online - legal documents.
I've put it as a yellow link at the bottom middle of my blog. Is that what the Adsense people want? I think it is.

The Legal situation is set to renew on the 17th.
What is this? Why would I want it to renew? It'd be a lot of money every month, in the end. Do my legal rights depend on renewal?
Thanks
0
After tuning in to the first podcast I made, I found the intro slow and my voice muffled. Yet I know there were some stellar moments I need to share.

It's on Speaker .com

I will get the MP3 to slice and dice it into small chunks where I would assign each snippet a name: an interesting name what would entice a listener to hear that short piece...

Am I thinking about this the right way?

I would like to offer up a side-bar on my website with podcast events of mine, and when you click an event, you see the snippets that can be listened to for that event.

Are there WordPress plug-ins for this?

Thanks.
0
short.PNGShort sentences draw the eye amidst consistent scrolling. Give your posts a short one-liner to truly increase engagement in our community!
2
Free Tool: Site Down Detector
LVL 9
Free Tool: Site Down Detector

Helpful to verify reports of your own downtime, or to double check a downed website you are trying to access.

One of a set of tools we are providing to everyone as a way of saying thank you for being a part of the community.

Lyft has been making some exciting strategic partnerships lately - yesterday they announced a partnership with Disney, launching the "Minnie Van", and today they announced a partnership with Amtrak.

Do you have a preference between Uber and Lyft, and why? If you are an Uber fan, would either of these entice you to give Lyft a try?
4
 
LVL 7

Expert Comment

by:Brian Matis
Haven't used either one yet, but I'm way more inclined to try out Lyft for the same reasons as Alicia noted. Uber seems like they've really not treated drivers and employees well.

Plus, that Minnie Van is pretty awesome and looks like a lot of fun. I'm sure kids will get a real kick out of it! :-)
0
 
LVL 4

Expert Comment

by:Doug Walton
I used to use Uber because Lyft wasn't available here.  Now that Lyft is available where I live I use them over Uber every time (mainly because of the way they treat their employees, but pickup times are usually faster, too).

It's interesting that every Lyft driver I've had also drives for Uber.
1
2
 

Author Comment

by:Daniella Barion
I think they are considering "Tech"  companies when business happens on the internet. It greatly reduces the concept of tech companies and technology.
Technology
1. The branch of knowledge that deals with the creation and use of technical means and their interrelation with life, society, and the environment, drawing upon such subjects as industrial arts, engineering, applied science, and pure science.
2. the application of this knowledge for practical ends.
3.the terminology of an art, science, etc.; technical nomenclature.
4.a scientific or industrial process, invention, method, or the like.
5.the sum of the ways in which social groups provide themselves with the material objects of their civilization.

I would consider those "tech" companies more related to Innovation, VAS Companies
0
 
LVL 53

Expert Comment

by:Scott Fell, EE MVE
I agree, it's a fine line as to what you consider a tech company or not.

If VZW is not a tech company, then Apple shouldn't be.  They had about 66% of the sales from iPhone. Only 10% of sales were from Mac.  What about Visa?  That may not be consumer tech, but it is a the backbone for credit card transactions. Before there was a public world wide web, there was visanet.
1
We aren’t perfect, just like everyone else. Check out the email errors our community caught and learn the top errors every email marketer should avoid.
4
 

Expert Comment

by:DannyJOsborne
Comment Utility
Heh:-) Not too bad. I've seen worse!
1
 
LVL 2

Author Comment

by:Allie Watts
Comment Utility
Hey Arman! We know that opting in and out of certain emails is a problem for many members. We are working on giving members more options in their unsubscribe settings. Stay tuned for those updates!
2
3
 
LVL 17

Author Comment

by:Kyle Santos
Needed to be said.  I bet their customer services was lit up yesterday and probably still today heh.
1
 
LVL 12

Expert Comment

by:Andrew Leniart
LoL!  great tweet.  How "embarrassment" for them :)
0
4
Choosing a core focus or particular set of features and options can be tough. To help out, we’re going to highlight a handful of things your business needs on one of your social media pages. In other words, if one of these is missing, you should implement it as soon as possible. Let’s get started.
0
I have a Wordpress site with WooCommerce and have my entire store working for PDF download, after purchase.

My WooCommerce emails out a URL to the PDF file for download. But I need to give mobile users the option of using Dropbox.

How do I do this?

Is this a WordPress plug-in? Or an option / plug-in for WooCommerce?

Thanks
0
I have a book on PDF which I expect to be about 500 MB in size. Far too big to email to the buyer, after purchase via PayPal. I will sell the PDF on my WordPress website.

Can I sell a PDF to an iPhone user?

I have no interest in diving back into being an Apple Developer at the moment, but will do so if people show an interest in my book. But, with my book selling on my website, are buyers forced to download the PDF on their PC's? And does this mean they must use Dropbox (for example) as a way to read the book on their iPhones?

I am curious.

Thanks.
0
I have a youtube video with a pitch for a subscription service.

I plan to get some assistance in promoting the service and want to find a way to tie the link being passed around by each individual salesperson, back to that individual so that I know what commission to pay them if those viewers become customers.

Assistance in figuring out how to do this is greatly appreciated.
0
Independent Software Vendors: We Want Your Opinion
Independent Software Vendors: We Want Your Opinion

We value your feedback.

Take our survey and automatically be enter to win anyone of the following:
Yeti Cooler, Amazon eGift Card, and Movie eGift Card!

I have a subscription $5 mo project management product and want to sell it on Facebook among other places.  I have put it on youtube and am curious what the best method is for selling it using Facebook and/or other tools?

I don't want to write too much about it here because I do not want to violate any rules or guidelines.

Assistance regarding potential selling methods is greatly appreciated.
0
Hi All -
When we run Pay-per-Click campaigns for Customers, I want to be able to show a Customer the results, Cost per Click, etc ... HOWEVER I need to include our markup in the cost numbers ...
For example,  a Click costs us $1.00. I want to be able to show $1.25. Everything else is the same.
Can anyone suggest any options? Either using Google/Bing or Open Source SW :) :)  or 3rd party SW.

Thanks all in advance!
0
Many websites claim to extract email addresses from a list of websites.  However, few do very well.  Suggestions are greatly appreciated.
0

There is a massive demand for content on the web right now, and it doesn't look like it's going to stop any time soon. But, if you are running a business blog, it's not just enough to offer your audience lots of content. It needs to be high-quality content if you plan on making an impact and boosting your business. So, in short, you need to be able to write awesome content, and be consistent at it, which is easier said than done.


But, the following 7 simple rules may be able to make your job a lot easier. Keep on reading.


1. Always Provide Answers

It's just common sense. Put yourself in your audience's shoes. If you are performing a search on Google, Bing, Yahoo, Yandex, or any other search engine, you are doing it because you are looking for answers or useful information. Once they click on your article, they will expect to find answers that correspond with their question. If they’re not there, they will go somewhere else, because the sheer volume of content out there is enormous. 


2. Make Your Content Original

We all know that Google doesn't like duplicate content. In fact, it penalizes it. But, it's not enough to make your content unique in a sense that you're using your own words to describe something that is already out there. The goal is to make your content original, too. Try and tackle the issue from a different point of view and come up with some new solutions that haven't been shared anywhere else. Google's algorithm is pretty smart right now, and it will be able to sense if your content is original.


3. Come up With Strong Headlines
Because there is so much content out there that is easily available, people are extremely picky and impatient in their search for it. About 80% of the people will check out your headline, which sound like a good number. But, only 20% of those people will decide to read the article that is behind the headline. This means your headline should be catchy, but most of all, specific, so that the reader knows what's in it for them right from the get-go, before they even click on the link. 


4. Make Sure Your Content Is Concise

This doesn't mean that there is no room for longer, more detailed pillar posts. But, the majority of your audience members are used to scanning and skimming the content first. In order to convince them to stick around and read the entire article, break it down into short paragraphs, each with its own subheading. Also, try and introduce only one idea per paragraph. You can also create a series of post that tie into one another, so that they keep coming back for more. 


5. Present the Most Important Ideas and Information First

This is a logical continuation of the previous paragraph. Instead of waiting for the conclusion to provide your readers with an important insight, deliver it right away. Remember that they like to skim the content. If you provide them with your key ideas right away, you will spark their curiosity, and then elaborate your point within the article. This is also known as the inverted pyramid method.


6. Use Visual Content

People enjoy eye-catching visuals, so regardless of how good your written content is, spicing it up with some cool images, videos, diagrams, screenshots, or infographics is a must for every serious business blog nowadays. But, make sure that each of those is relevant to your content. Simply stuffing your article with generic stock photography should be your last resort. 


7. Proofread Your Content

If your content is free of any grammar, spelling, and stylistic errors, nobody is going to notice, because that is something that should be a given. But, if your articles are full of mistakes, the readers will have a tough time taking your blog, and your business, seriously. It's a drag, but proofreading is something that needs to be done.


Conclusion

As you can see, coming with amazing written content for your business blog does take some effort, but if you decide to follow the tips shared in this article, you will be able to improve your results in no time. 

0
Hi

I have asked many Adsense questions, and it seems my account cant be validated. (embarrassment EMOJI ?)
It needs to send me a pin in a text or phone call. This must be my entire problem.

The number it has is undoubtedly mine (910) xxx-xxxx
but it fails to accept it, it says "Invalid phone number. Check your phone and try again" I tried my parents' number and it failed.

What might be wrong?

Thanks
0
Google recently announced they'll no longer scan your personal emails for marketing purposes:

Consumer Gmail content will not be used or scanned for any ads personalization after this change.

I wonder if they were facing litigation over that technology.
4

Internet Marketing

Internet marketing, or online marketing, refers to advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from Web sites or emails. Specialized areas of Internet marketing can also be broken down into more specialized areas such as Web marketing (, email marketing and social media marketing.