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Search Engine Optimization (SEO) is the process of improving the visibility of web content in search engines using an understanding of search engines' processes and algorithms. Also known as "natural" or "organic" search, it is distinct from paid web advertising. Performance is typically measured by testing the appearance of a website for targeted search terms, and more specifically, ranked positions in search for important keywords. Techniques focus on content optimization, technical optimization and link building.

Software to display Google Adwords results, click cost, etc for Customer

Hi All -
When we run Pay-per-Click campaigns for Customers, I want to be able to show a Customer the results, Cost per Click, etc ... HOWEVER I need to include our markup in the cost numbers ...
For example, a Click costs us $1.00. I want to be able to show $1.25. Everything else is the same.
Can anyone suggest any options? Either using Google/Bing or Open Source SW :) :) or 3rd party SW.

Thanks all in advance!

2 Comments

related answers only

Search Engine Optimization (SEO)

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The company I work for are considering becoming affiliated with another company in the same sector, principally to drive extra traffic to our site. However, in recent weeks we have noticed that the other site has been dropping in the search rankings for our main keyword. They have gone from being firmly established on page 1 to page 4 and page 5.

For the same keyword our site is on page 2. If the planned affiliation goes ahead then customers visiting the other site will start to be re-directed to our site to complete a transaction and so my question is, will becoming affiliated with a site that has recently taken a hit in the SERPs have a negative effect on our ranking? Would Google see a relationship between the 2 companies and penalise us by association?

1 Comment

I am attempting to find a place to pay for advertising for technical courses we are giving , it has to do with Linux in general . Where do you think a good place it to PAY for an ad for this kind of training ??/

thanks

2 Comments

I'm writing structured data code for my breadcrumb and ran into a question about the position number of the item.

For Seattle:
1. US-->2. WA--->3. King County--->4. Seattle

This is my breadcrumb for Seattle, which is in position 4. The numbers are not displayed to the users of course, but in the code behind for structured data, the numbers are required by Google.

"itemListElement": [{
    "@type": "ListItem",
    "position": 1,

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However Canada doesn't have counties for their cities. So on my Calgary page, the breadcrumb naturally will not show a "county" level. but when it comes to the structured data code behind, which is appropriate, is calgary in position 3 or position 4?

1. Canada-->2. AB-->4. Calgary

1. Canada -->2. AB -->3. Calgary

Since all the US cities have the city at the fourth position, I wondered if I should "skip" a level for my pages on Canadian cities, but I'm not sure what the best practice is. Should I code my structured data to put canadian cities in position 4, or position 3?

1 Comment

https://www.google.com/search?biw=1918&bih=974&tbs=dur%3Al&tbm=vid&q=taxi+mafia+-android+-walkthrough+-gameplay+-game+-%22video+game%22+-playstation+-xbox&oq=taxi+mafia+-android+-walkthrough+-gameplay+-game+-%22video+game%22+-playstation+-xbox&gs_l=serp.3...14103.18629.0.19563.19.18.0.0.0.0.113.1362.16j2.18.0....0...1.1.64.serp..1.0.0.KTXCbd4TVOY

copy that search into a browser
Google with videos larger than 20 minutes

I am looking for mob (like tony sprano tv show "the spranos" on hbo television) documentary about taxi drivers
Please dont completely edit search to

tony sprano taxi cab

to find tony sprano riding a taxi cab because this is an algorithm question

Tony sprano riding a taxi cab is an example to a correct answer but isnt the only correct answer to the question but please dont edit the answer too much

All the results are video games playing
People filming themselves playing xbox or playstation or nintendo

Seems like all the specific searches are something else.
So this is more of a big data question.

I usually just watch netflix.com because it is easier than something specific.
Most people just watch regular tv because tv is easy to turn on

this question is a puzzle and not looking for a link the meaning of + and - symbols
so if you have a better picture of google custom search terms that is not the answer.

Note: this question is not homework and is not a puzzle for a job interview -YET.…

4 Comments

Dear Experts

in the internet marketing the digital agency campaign efforts push the leads with the tag of of UTM source , UTM campaign , UTM medium while pushing it to the sales force automation software. why cannot they make use sfa forms and push it to the Source drop down or campaigns , can you please help me in understanding the actual necessity of UTM tagging. also think it is only used online side please suggest. thanks in advance.

0 Comments

if I have a website which targets its content for a specific country and that website is having atleast 5-6k traffic for that specific country from google , and now I want to change the target from a specific country to international targeting then how it will going to effect on SEO and what difference it will make on the organic traffic?
Points to note:
1. website is having new content every day, means the website is updating daily.
2. Site is having 5-6k traffic daily only for specific country.
3. site can be a movie website or a news website.
4. site is having backlinks from 5-10 low-quality domain.

2 Comments

There are a few dissimilar influences that will regulate how quickly or slowly results will derive. This list shows, but isn't limited to:
•      How much the content you created
•      The content must be unique
•      How your audience engage with the content
•      If you're a big or small site with strong or weak domain authority (D.A) and page authority (P.A)

Search Engine Optimization (SEO)

2 Comments

[Webinar] How Hackers Steal Your Credentials

LVL 9

Do You Know How Hackers Steal Your Credentials? Join us and Skyport Systems to learn how hackers steal your credentials and why Active Directory must be secure to stop them. Thursday, July 13, 2017 10:00 A.M. PDT

If you are doing SEO for a Tech related website which has many articles on tech and other tech stuffs and on the other side, you are doing SEO for a company website for their products and services. which website SEO is hard and for what reason! please Elaborate your views and advice.

Search Engine Optimization (SEO)

3 Comments

I was running some SEO tests on various websites that tell you where you have problems and one of them said my URL didn't have a / at the end and that this was a problem e.g.: mysite.com/about-us/

If this is true, why?

Search Engine Optimization (SEO)

17 Comments

I am curious, what is the most professional way of building domain names, when the company name is using hyphens.

The case I am most interested in, when there is also an extra word after the company name in the desired domain.

How would you hyphen for instance:
( Lorem-Ipsum is the company name recognised with hyphen)

Lorem-Ipsum Company
Lorem-Ipsum Bicycles
Lorem-Ipsum bicycle accessories
?

3 Comments

I have a basic HTML website that I am trying to add Google AdSense banners to. I creates an AsSense account, and created some Ad units. I copied and placed the code in the body of my HTML as per instructions. But only blanks show up.

I tried some 3rd party tools like https://ctrlq.org/sandbox/
They all show Ads for my site.

So I thought maybe some other code on the page was conflicting. I simplified and went vanilla with a test page. Still does not work.

Here is the test page code:

<!DOCTYPE html>
<html lang="en">

<head>
</head>

<body>

	<!-- Google AdSense Widget -->

		<script async src="//pagead2.googlesyndication.com/pagead/js/adsbygoogle.js"></script>
		<!-- Responsive -->
		<ins class="adsbygoogle"
			 style="display:block"
			 data-ad-client="ca-pub-7730398836286935"
			 data-ad-slot="3609658762"
			 data-ad-format="auto"></ins>
		<script>
		(adsbygoogle = window.adsbygoogle || []).push({});
		</script>
		responsive ad above this line

</body>
</html>

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Help!

14 Comments

whether Google Cloud vision API and Cloud Video intelligence API for Inappropriate content and words, Duplicate content / Copyright content . what is the difference between the two. Any other site which can help us

Thank you

0 Comments

What is SEO tolls and google tools ?

7 Comments

LVL 1

Question by

bensonwalker

2017-03-01

hubspot error

anyone know why our www site is throwing this hubspot error?
hard to tell with the minimal information hubspot (website.grader.com) returns.
any help appreciated, thanks
hubspot.jpg

Search Engine Optimization (SEO)

1 Comment

Hi i am looking to do SEO for my website , need a online solution where i can check and get all SEO related prerequisite issues .
please advice

Search Engine Optimization (SEO)

0 Comments

Hi,

My website is ranking no. 1 for a search term that I have been focusing on for quite a while.

I am working on a new Wordpress theme, which I am planning on installing on my site next week.

Could the change of theme, affect my SEO? The code of the new theme is very clean and fast.

The only thing that will change is my theme...my content will not change.

How do search engines usually react to this? Thanks in advance for your help.

8 Comments

How is that I have meta tags and descriptions on precisiontestingllc.com but this site petrolvalves.com/testing does not yet, it comes up first using the search term High temp valve testing ?

Search Engine Optimization (SEO)

5 Comments

Hi guys, I hope that my problem is not too complicated or too specific

I recently changed all my URL titles. Here's an example :

https://www.lecomparateur.net/comparatif/5/meilleur-machine-a-cafe
https://www.lecomparateur.net/comparatif/5/machine-a-cafe

The first one is the old URL and the second one is the new one. I made this for all my products.

It's important to note that the URL format is set within an URL Rewrite which consists of :

<rule name="RewriteArticle" stopProcessing="true">
          <match url="^comparatif/([0-9]+)/([_0-9a-z-]+)" />
          <action type="Rewrite" url="pages/voir_comparatif.aspx?id_comparatif={R:1}&amp;name={R:2}" redirectType="Permanent" />
        </rule>

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So R:1 represents the ID and R:2 the product name

When we browse to one or another of these URLs it obviously works because the title is just for better optimization and is IRRELEVANT for showing content. In other words, my server side code takes the ID and displays the webpage based on that ID.

Problem is, I forced google to reindex my pages via the Google Search Console and now when I type site:lecomparateur.net in google the 2 different URLs are shown in the results. Along with that, it looks like Google made my site drop A LOT in rankings since these changes (don't know if it's related but I changed almost nothing else since). Do you think they consider it as duplicate content? Not sure....

So I browsed to 'URL Temporary Removal' from Google Search Console to delete all the old URLs. They are now in a pending mode awaiting process.

Is it the right thing to do?

Thanks in advance

7 Comments

What is the on page SEO.

Search Engine Optimization (SEO)

4 Comments

Hello, I hope I am describing my question clearly. I am doing a research project and have a task to perform advanced internet searches using use a search engine that is not powered by the common commercial search engines such as google, yahoo, aol or other. I found some good search engines with the necessary features. However my requirements are to search by range of dates that I enter in as free form; for example 01/01/2012 to 01/31/2012. Most of the search engines have date parameters for 'past week', 'past month' or 'past year' or a drop down calendar feature to filter by date range.

Can you help me find documentation/online resources where I can find how to construct search engine browser based queries specifying a range of dates? I am asking for syntax help to write free form advanced internet searches that would not need to be search engine specific. Your help will be most appreciated.

2 Comments

Hello

I am trying to run LOGSTASH on Windows but i am constantly getting the below error

"The signal HUP is in use by the JVM and will not work correctly on this platform"

I have tried all means to resolve the issue
1. Path escape
2. port in use

I am using logstash 2.4.0

Please help

Thanks

1 Comment

I want to build my team to be SEO centric. We have a great opportunity to make money from sales of certain line of products that are not competitive. And I want to know the best way to go about it.

1. I want to hire research and content employees, who will take their time to develop the right content to best advise potential customers on best practices.

2. What else will I do right? that'll give hugely significant result within a 3-6 months time frame.

I will like to outsource the technical aspect to developers on elance, what should I be asking them to do: stuff like this: https://www.youtube.com/watch?v=bUBaGG33V4Q&feature=youtu.be keeps bothering me.

1 Comment

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